emg home
U.S. Dept: Serbia continues close counterterrorism cooper Greece: Cutbacks, restructuring announced for national broadcaster Stock markets end turbulent week with more losses Macedonia, Turkey sign agreement on regular air flights The State Department releases "Country Reports on Terrorism 2010" Montenegro: Serbian language or boycott of classes Kuna falls against franc day-on-day, grows week-on-week IMF questions continuing arrangement with BH Maas: We will never put Kosovo recognition as condition for Serbia's EU accession Cooperation between Serbia, Macedonia in field of sport, youth policy Caribbean community member states recognize Kosovo Assistant Minister for KiM ends his visit to province Assad must have time for reforms – Moscow Al Qaeda remains top terror threat 150 foreign rioters to be expelled from UK Libyan rebels capture city of major importance Macedonia should join NATO, Skopje and Athens can reach a compromise - former NATO chief Traian Basescu: We must decide quickly if we are going to create "United States of Europe" or not
RSS

Unilever buys out Bulgaria's 2nd largest ice cream company

09. August 2011. | 17:51

Source: Sofia News Agency

Unilever Central and Eastern Europe has bought out "Darko", the second largest distributor and producer of ice cream in Bulgaria.

Unilever Central and Eastern Europe has bought out "Darko", the second largest distributor and producer of ice cream in Bulgaria.

Unilever and the Balkan Accession Fund (BAF), Darko's current owner, announced the deal Monday, without specifying the amount of money the multinational giant will pay BAF for Darko and its brands.

The announcement says that Darko's 80 employees will become part of Unilever's team in Bulgaria. Darko will retain its staff and production for the Bulgarian market.

In 2010, Darko's sales totaled EUR 7 M. Its popular ice cream brands include Eskimo, Casablanca, Weekend, Alaska, Milka. Darko is second on the Bulgarian ice cream market only to Nestle.

"Darko is a valuable asset for us because it has well-known brands and strong positions on the market. We will use the current business activities and global leadership position of Unilever in this field in order to consolidate further our positions in the Balkan region," explained Marc Desefansm who is at the helm of Unilever South Central Europe, the regional company that governs from Bucharest the group's operations in the Balkans.

The press statement on the acquisitions says that the purchase of Darko will enable Unilever to enter Bulgaria's ice cream market.

Darko's owner BAF bought the company in 2007 after it was declared bankrupt in 2006.

Share:

Del.icio.us
Digg
My Web
Facebook
Newsvine

Enter text:

<<

15. August - 21. August 2011.

>>